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AI Transparency | Agrarzone

AI Transparency at Agrarzone

We use Artificial Intelligence in our daily work to streamline processes and keep our online shop up-to-date for you. Because open communication is important to us, we objectively show you here where we use AI tools as aids.

Where AI makes our work easier

With our large product range, a lot of data and texts are generated daily. Artificial Intelligence helps us process these more efficiently. Specifically, we use it in the following areas:

Text Creation & Structuring

We use AI tools to create initial text drafts for product descriptions or guides, and to structure information clearly for you.

International Translations

The software supports us in translating content faster into other languages, allowing us to keep our international shops up-to-date for our customers abroad.

Image Generation & Optimization

For routine graphics tasks, tools help us adjust backgrounds, optimize image formats, or provide suitable supporting icons.

Customer Service Support

For written inquiries, we use AI support to help us answer emails faster. However, the suggested responses are always checked, adjusted, and approved by our team without exception before being sent.

The final check is done by our team

Even though AI supports us with text creation or structuring, nothing goes online just like that. The drafts are always read, adjusted, and checked for factual accuracy by us.

The software makes suggestions, but the final decision and responsibility for all content and answers in the shop lies with our team. With this, we also implement the requirements of the EU AI Act (Art. 50).

The software we use

We work with well-known providers in the areas of text, images, and customer service, and ensure compliance with current data protection standards:

Area of ApplicationTool UsedProvider
Text Creation & StructuringGoogle Gemini / ClaudeGoogle LLC / Anthropic
International TranslationsGoogle GeminiGoogle LLC
Image Generation & OptimizationGoogle Gemini / ClaudeGoogle LLC / Anthropic

Further details on the processing of data can be found in our Privacy Policy.

Areas where we deliberately avoid AI

We use AI as a tool for tedious tasks, but not to fake things. Here we deliberately refrain from using Artificial Intelligence:

  • Customer Reviews: All reviews and testimonials in our shop come from real buyers.
  • Presentation of Properties: We do not alter product or animal photos to fake quality features that do not exist in reality.
  • Legal Content: Terms and Conditions, privacy policies, prices, and safety-relevant product data are written and technically checked by ourselves.

Legal Framework

We orient ourselves to the currently applicable guidelines when using AI:

  • EU AI Act (Regulation EU 2024/1689): Transparency obligations for AI systems (Art. 50).
  • § 5 UWG (Unfair Competition Act): Prohibition of misleading commercial practices.
  • GDPR Art. 13: Information obligations when collecting data.

Do you have questions?

If you have any questions about how we use AI, simply contact our customer service.

Contact Customer Service

Status: July 2026 · This page will be adapted to new legal or technical developments as needed.